One of the cardinal rules of great people service is to remember to say thank you. I am blessed to have had many wonderful collaborators in the creation of this book.

Thank you to my many friends and colleagues at State Farm who demonstrate excellent people service every day. Thank you to my great friend Ron Sturgeon, without whom this book would never have been written. Thank you to Eric Anderson and Cynthia Brillhart for editorial assistance, Greg Kerr for superb copyediting, and Elyse Gappa for transforming the manuscript into a beautifully-formatted book.

A special thank you to Mary and Sandy for a lifetime of friendship and encouragement. Thank you also to Carl McDaniel for sharing a lifetime of wisdom, lighting my path, and lightening my burdens. Thank you to my parents who taught me the principles of great people service.